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Xerox introduces printed-memory labels to fight counterfeiting

Lucas Mearian | Sept. 16, 2015
The labels can contain encrypted data.

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A Thin Film memory roll, the basis for the memory labels. Credit: Thin Film

One of the printed memory labels also includes cryptographic security through a unique, encrypted printed code such as a QR bar code.

"Traditional anti-counterfeiting methods such as invisible ink, holograms and RFID tags can be easily copied and hacked, and are often expensive to implement," Xerox said in its announcement. "This combination of printed memory with an encrypted printed code creates one of the most secure anti-counterfeit solutions on the market."

For the past few years, Xerox subsidiary Palo Alto Research Center Inc. (PARC) and Thin Film have been working together on combining digital cryptography with smart labels based on Thin Film's Addressable Memory.

While not disclosing a price for the labels, Xerox said they are inexpensive and difficult to counterfeit as every stamp is uniquely encrypted and can be created only by authorized personnel. In addition, key features will work offline, allowing secure validation of an object or process without being bound to the Internet.

"Keeping ahead of counterfeiters is a complex challenge that requires an unprecedented level of security in a growing global market," Thin Film CEO Davor Sutija said in a statement. "We are pleased to provide Xerox and its customers with another layer of defense to combat counterfeiting across multiple industries."

The printed memory labels will be showcased at Pharma Expo, a pharmaceutical processing and packaging conference and trade show being held in Las Vegas Sept. 28 through Sept. 30.

 

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