"I'd be naive to say to say [our competitors] are not going to follow suit," Rohovit said.
So far, HydrantID's customers include the U.K.-based gaming company Betfair and the audio company Skullcandy.
Another customer is ManagementPlus, a Utah-based company that develops electronic health care record and practice management software for the eye-care industry.
These days, many practices are letting customers download their health care records, said Christine Archibald, ManagementPlus's CEO. With the increase in data breaches, that has meant a demand for SSL, which is also required by the U.S. government for delivering health care information, she said.
ManagementPlus helps eye care practices set up those portals to download the records and uses HydrantID for more than 500 clients. It pays for only one certificate per practice but can generate new ones as needed, which Archibald said is "very economical for us."
"For us, they made it so simple and easy we are able to concentrate on other products and services," she said.
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