TripAdvisor, which calls itself the world's largest travel site, has reached the mobile milestone of 100 million downloads for its free app for iPhone and Android.
According to data from Distimo, a global leader in business intelligence and app market data, TripAdvisor is now the most popular travel app based on total App Store downloads.
The travel site said in a press statement today that the number of app downloads more than doubled in the past year and is up 6x from 2011.
"As travel planning has shifted from something you do ahead of time to something that's possible anytime, the TripAdvisor mobile app has become the essential companion for millions of travellers," said Stephen Kaufer, president and CEO of TripAdvisor. "Reaching the milestone of 100 million downloads is evidence that travellers worldwide are benefitting from the TripAdvisor community's reviews and opinions, wherever their travels may take them."
The free apps are available in 21 languages and are available to download at the iTunes App Store or Google Play.
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