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iOS 6's Apple Maps: Yes, it's that bad

Galen Gruman | Sept. 25, 2012
A flawed cornerstone app ships despite developer warnings, signaling that perhaps pride is prized over quality at Apple

If so, Apple is doomed to become a Nokia or RIM at some point. Wall Street analysts do a great disservice when it comes to the tech industry. Their lack of understanding about technology and product development and tone deafness to creativity makes them focus on short-term issues of the sort that lead companies astray, building machines that hurtle themselves faster to oblivion. So anyone in Silicon Valley who understands Wall Street knows to do the opposite of what most Wall Street financial analysts say. (There are a very few exceptions, such as Global Equities' Trip Chowdhry, whose advice is worth following.)

In fact, Apple for years has ignored Wall Street for this reason -- and prospered as a result. Now we see Apple paying more attention to Wall Street. If it takes what it hears too seriously, we'll have more Maps incidents in the future.

Apple is lucky that people really love the company and its products, so they forgive Apple a lot. Apple almost always does fix the issues, and people's memory on mistakes are short when they love the rest of the product. That's basic human nature.

How Apple deals with the Maps fiasco will be very telling. But until that story is told, don't use the Maps app.

 

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