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Asia/Pacific BYOD growth will not last

Anuradha Shukla | June 18, 2014
BYOD compromise between users and the enterprise, says IDC

Asia/Pacific bring your own device (BYOD) market is presently growing but this growth will not last, according to a new report by IDC.

Noting BYOD as a compromise between users and the enterprise, Ian Song, research manager for Enterprise Mobility at IDC Asia/Pacific says that BYOD smartphone utilization will peak around 2016 to 2017.

BYOD tablets utilization will peak around 2017 - 2018 despite the fact that the Asia/Pacific Bring Your Own Device (BYOD) market will continue strong growth in 2014 and into 2015.

Presently, the going is good as across Asia/Pacific, mobile devices utilized under the BYOD model accounted for 22.5%, 4.9% and 11.7% of all consumer smartphone, tablet and notebook PC shipped in 2013, respectively.

"The momentum of BYOD has definitely increased over the past 12 month and IDC expects it will continue the upward swing in 2014 and well in 2015," said Song.

Driving mobility

About 60% of all surveyed organizations across Asia/Pacific have some kind of mobility policy catering to the practice of BYOD.

Close to 155 million consumer smartphones will be used in the BYOD model across the region and tablet BYOD will grow to nearly 4 million units in 2014.

3.1 million units of consumer notebook PC will be utilized under the BYOD model due to a steep decline as the PC industry slows down and BYOD users migrate to other BYOD platforms.

Developed markets like Australia or Singapore will see a decline in BYOD adoption in the first half of 2016 while developing markets will a bit longer.

Looking forward, enterprises across Asia/Pacific will give employees options to chose the device they want to use called as Choose Your Own Device (CYOD) option. IDC believes that most organizations will adopt a hybrid BYOD/CYOD policy that address device ownership and usage base on requirement.

 

 

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