"I love the Garmin to swim with and to count my laps, so I'm not sure how waterproof Apple's device will be," he said. "Maybe that's the one downside to it."
While the Apple event was underway, competitor Samsung opened its booth and the Super Mobility Week event where it showed off a range of new smartphones and other devices. It did note show its latest smartwatch, the Gear S, however.
Samsung said it didn't have the Gear S on display because the company had already announced its plans for selling the smartwatch in the U.S. In the past year, Samsung has announced six smartwatches and fitness bands that run on either Tizen or Android Wear, apparently in hopes of capturing an audience in advance of the Apple Watch.
Samsung's booth did get an early crowd at the conference that seemed to ignore the Apple news, and many were interested in the new, larger 5.7-in. Galaxy Note 4 and Galaxy Note Edge smartphones, which were announced last week at the IFA trade show in Germany.
Members of the media were allowed to try out the new Gear VR headset, which incorporates the Note 4 and a headset to offer a virtual reality experience.
During a brief demonstration, this reporter found the video simulation almost alarmingly realistic, and almost had to sit down to avoid falling on a virtual helicopter ride over New York City. The lens seemed to fog up, however, at one point.
Samsung hasn't announced prices for many of the new products, which the company expects to begin shipping in the U.S. this fall.
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