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This is Tim: Apple's CEO on iPad sales, China, Beats, IBM, and more

Serenity Caldwell | July 24, 2014
Apple CEO Tim Cook discussed the company's Q3 numbers and much, much more in his remarks to analysts Tuesday. Here's what he had to say.

We're all for taking friction out of the system and not adding it. Again, the big thing for us is getting the penetration number up and getting our products, iPhones and iPads and Macs, in more people's hands, and we think there's a huge opportunity in Enterprise to do that.


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