Novatap and Sent.ly teams with staff from Taylor Vinters and Red Gate
The two winning Singapore start-ups of the May's Cambridge Connection two tech cities competition are now in UK to receive their personalised mentoring from Red Gate.
The winners are Sent.ly, which allows businesses to communicate with their customers over SMS instead of email, and Novatap, which provides a simple website builder tool called dockPHP.
The competition - organised jointly by Red Gate and Singapore Infocomm Development Authority (IDA) - aims to unite the technology clusters of Cambridge and Singapore. To reach the final stage of the contest, Sent.ly and Novatap outdid 25 other companies in the pre-selection round and online video-pitch to the mentoring team at Red Gate.
As part of the mentoring prize, the teams will be attending a number of networking events in the region including the CUE Grand Launch. They will also be visiting Ideaspace -- the Cambridge University Enterprise Accelerator unit at the Hauser Forum -- as guests of Struan McDougall, Cambridge Capital Group, who has arranged a series of relevant meetings for them there.
Kapil Mahajan from Sent.ly said: "A week in Red Gate has been more fruitful than months of trying to battle it out on our own. We've had the opportunity to learn from some of the thought leaders within the teams here and that has been a great start to our six week stay here."
Shivam Pathak, Software Engineer and Systems Architect at Novatap, added: "From a business point of view, this is an excellent opportunity for us to get to know more industry experts, professionals and entrepreneurs and expand our network. Red Gate is helping us connect to the right people whose guidance can really help us understand industry trends, gather useful information and solve our technical and business problems - setting milestones for our product in near future."
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