But to make sure the device has a respectable catalog of apps, Matchstick is giving away 250 dongles for free to developers who apply with the most appealing ideas. Developers can create anything they can code including custom UI skins, games, video and picture streaming, tools, and utilities.
Matchstick is also producing a core set of apps to work with the dongle right out of the box, including ABC, ESPN, HBO Go, Pandora, and others. Plus, the team says many Chromecast apps will already work with Matchstick. For those that aren't Chromecast compatible, Matchstick says it will take developers less than an hour to make existing apps Matchstick compatible.
As for the hardware, Matchstick says its dongle will offer better video playback and performance than the Chromecast thanks to beefy specs such as a 1.9GHz dual-core Rockchip 3066 processor, 4GB onboard storage, and 1GB RAM.
If Matchstick interests you, you have until October 30 to get in on the ground floor with an early Matchstick device.
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