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In his own words: Tim Cook on Apple earnings and more

Macworld Staff | Jan. 25, 2013
What Tim Cook said about Apple, the first quarter of 2013, the iPad, and more in the company's first quarter earnings call.

And so, in thinking through the number of iPhones to predict, we looked at the 32.5 number as a baseline. And we clearly believe that we're going to grow year over year, but I don't want to be more specific than that because Peter's already given you some top-level guidance and that's how we guide, in the aggregate instead of at the product level.

LTE buildouts and how they affect the iPhone

Today, we have 24 carriers around the world that provide LTE support for iPhone 5. Those are in countries like the US, Korea, the UK, Germany, Canada, Japan, Australia, and a few others. Next week, we're adding 36 more carriers for LTE support, and these carriers will be in countries that are currently not supporting LTE, so the LTE coverage now, as of next week is in Italy, Denmark, Finland, Switzerland, Philippines, also several Middle Eastern countries.

And so if you look at the total of all of these, and the incremental subscribers that are in those countries, it's over 300 million. That's the next range of LTE rollouts that I'm pleased to tell you about today.

Also, as you know, iPhone 5 also supports other ultrafast networks, like HSPA+, and with downloads up to 42mbps, which is three times the speed of the iPhone 4S. We feel very good about the situation that we're in, particularly with the adds next week.

Apple's pricing strategy

I'm not going to go into our pricing strategy. But we feel great about the opportunity of getting products to customers and a percentage of those buying other Apple products and we've obviously seen evidence of that through history and continue to see evidence of that today.

 

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