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Dell takes shots at HP, continues IT services push

Rafael Ruffolo | Oct. 14, 2011
On the eve of its first ever Dell World conference, company executives took a few digs at rival HP Co. and released new enhancements aimed at rebranding itself as an end-to-end IT services vendor.

"To take away part of the solution, we don't think that makes a lot of sense," he said, in response to a question about HP's potential PC division selloff.

Steve Schuckenbrock, the president of Dell Services who formally worked as the global CIO for PepsiCo, said IT leaders need to "innovate or die" to stay relevant at their organizations.

He hopes Dell can help organizations embrace consumerization, which goes beyond the end user device, to help create dynamic IT environments that take advantage of all the data an organization brings in.


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