Crowdfunding platform Kickstarter launches in Asia today (31 August 2016), officially extending its service to creators in Singapore and Hong Kong.
Kickstarter brings crowdfunding to a new generation of content creators, who use it to fund and build communities of support around projects. These people include filmmakers, musicians, authors, and beyond.
Residents of Singapore and Hong Kong have been an active part of the Kickstarter community for years. More than 100,000 people from both countries have made more than 600,000 pledges to creative projects.
Creators in Singapore have been able to launch Kickstarter projects in the past. However, they have had to set up companies or work with collaborators outside of Singapore to launch their projects. Opening in Singapore will make the process easier and more accessible to people with a local bank account and verified identification.
One creator who is anticipating Kickstarter's launch in Singapore is Brian Ong. He has been working on a project involving an automated indoor plant watering system named Hydra. Hydra allows the busy urban gardener of Singapore society to maintain an indoor garden with minimal effort.
"Crowdfunding is an excellent way for individuals and small teams to get their ideas out into the market," said Brian. "I believe Kickstarter provides a solid platform for local innovators and artists to showcase their ideas on the international stage."
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