*Rainmaker: A logistics platform for coordinating complex digital media campaigns, assuring that high priority assets don’t get bogged down on busy network pipes.
Eight-year Cisco veteran Phil Trease, a systems analyst and user experience expert in southwest London, says the EVAR team initially connected during an earlier hackathon and that the Innovate Everywhere Challenge enabled the members to take their ideas to a new level. "We want to see past the 'Wow!' [of VR and AR] and how we can use it to bring business value," he says.
JUST THE BEGINNING
Encouraged by results from its initial Innovate Everywhere Challenge, Cisco is plotting another one late this summer and will shoot to run roughly two such challenges per year.
And in light of Cisco benefiting so much from Adobe having open sourced its Kickbox, Goryachev says Cisco will do its best to share knowledge learned from its experience with others. It has published a whitepaper on the Innovate Everywhere Challenge and Goryachev says he has already begun fielding calls from other companies looking to follow Cisco’s lead.
“Every single company was a startup at a certain point in time,” he says. “So how do we keep that energy in a large enterprise? I think we’ve accomplished that, but now the question is: How do we maintain that and keep it interesting and challenging for our employees?"
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