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UK startup Big Health pins hopes on Apple's new HealthKit as it launches Sleepio app

Sam Shead | Sept. 19, 2014
UK startup Big Health today launched a smartphone app called Sleepio - one of the first apps to be integrated with Apple's new health APIs.

Fall asleep 56 percent faster;Reduce night-time awakenings by 63 percent; andBoost daytime energy and concentration by 58 percent.

Free to download from the App Store, the app includes seven days free access after which users with a long term sleep problem can get unlimited access to the full CBT programme plus Help Me Now for £99.99 for 12 weeks. For those with short term sleep problems, one month's access to the Help Me Now feature is available for £2.99.

Tech investors appear to be keen on Sleepio and other apps that Big Health is working on. Indeed, a total of $3.3 million (£2.02 million) was invested in the company earlier this year when it was backed by Index Ventures, Forward Partners and several Angel investors, including Esther Dyson, Rob Taylor and Peter Read.


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