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This is Tim: Apple's CEO on New categories, China growth, and free updates

Macworld Staff | Oct. 30, 2013
Here's an edited transcript of what CEO Tim Cook said about the iPhone 5S, channel inventory, the difference between the iPhone 4S and the 5C, and more at Apple's recent conference call with analysts after releasing strong fourth-quarter results.

[During Apple's usual conference call with analysts after releasing strong fourth-quarter results, CEO Tim Cook took time to talk about the iPhone 5S, channel inventory, the difference between the iPhone 4S and the 5C, and more. Here's an edited transcript of what Cook had to say on Tuesday about Apple's most recent quarter.].

Tim Cook

Tim's opening remarks
We're eager to share with you the results of the final quarter of Apple's fiscal 2013. We had a strong finish to an amazing year and Peter will provide details about the September quarter shortly. But first I'm happy to tell you that Apple's business is stronger than ever. We're in a unique position of having world class hardware, software, and service skills under one roof, which enables us to provide an unparalleled user experience to hundreds of millions of customers. And working with our vibrant developer community, we've built a large and thriving ecosystem.

We're winning with our products in all the ways that are most important to us, in customer satisfaction, in product usage, and in customer loyalty. Our relentless focus in providing innovation that enhances our customers' lives is evident in the extraordinary list of products that we've launched in just the last couple months. From the colorful iPhone 5C and forward-thinking iPhone 5S, to the powerful new iMac, MacBook Pro, and Mac Pro, to the stunning iPad mini with Retina display and the dramatically thinner, lighter, and more powerful iPad Air.

Thanks to a deep collaboration between our design and engineering teams, we also launched iOS 7, with a stunning new redesign, powerful new features, and a great new service called iTunes Radio. We introduced OS X Mavericks, bringing new core technologies for breakthrough power-efficiency and performance to our Macs, and we introduced next-generation iLife and iWork apps for iOS and OS X, and we're making all of this incredible software free, because we want our customers to have access to the greatest new features.

All of these are products that only Apple could have delivered. And most companies would be proud to just have one of them. Looking back, we're very pleased with Apple's many accomplishments during fiscal 2013. Our customers had an incredible response to our product lineup, buying 150 million iPhones, 71 million iPads, and 16 million Macs across the fiscal year. We expanded the breadth and depth of our ecosystem, and we generated over 16 billion dollars in revenue in iTunes, software, and services.

We also welcomed almost 400 million visitors to our retail stores, and opened or remodeled 49 new stores. And for the second year in a row, we produced over 50 million dollars in revenue per store.


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