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The Samsung Galaxy S 4 is great, but do we all have awe fatigue?

Jon Gold | March 22, 2013
Now that the Galaxy S 4 has finally landed and the Android blogosphere collectively cries out for something else to obsess over, it's interesting to look at what the reaction to the official unveiling of The Next Big Thing™©® has been like.

I'd put it like this - Apple set the bar incredibly high when it fired the starting gun on the modern smartphone marketplace in 2007, and we got used to each new release actually being revolutionary. Once the Android world got itself sorted out and competitive, we got used to those OEMs consistently turning out something genuinely new and different, as well.

Big, ultra-hyped events are still the norm for market leaders like Apple and Samsung - but that market is a lot more mature and competitive than it's ever been. The pretense that every big new release from a major player is totally revolutionary and will change the way everyone thinks about everything is beginning to look more than a little silly.


Speaking of looking silly, I present to you the full video of Samsung's Galaxy S 4 launch event. (SURGEON GENERAL'S WARNING: Protective headgear advised - eyes may roll out of face.)

I was prepared for something fairly silly and twee, thanks to those preview ads with the kid Jeremy, but I had no notion of how completely over the top Samsung would go. Nor how long. It was like the Seth McFarlane Oscar show - juvenile and awkward to watch.


Rumors about the next Nexus phone are starting to simmer, and one of the most interesting was turned up by Android and Me last weekend. While the site was careful to note that there are doubts about the legitimacy of its source - which says this is the LG "Megalodon" - the photo and list of potential specs is pretty exciting:

Oh yes, those specs - a 2.3GHz Snapdragon 800, 3GB of RAM, 5.2-inch 1080p screen, gesture controls and a beefy 3300mAh battery.

Sadly, I have to give a tentative rating of "probably not" to this one - while Google's partnership with LG was successful in that the Nexus 4 was a pretty great phone, there was some clear friction between the two companies regarding supply issues. My gut feeling is that if Google doesn't go with Motorola for its next Nexus, it'll be Samsung, Sony or HTC.


We're apparently still no closer to knowing whether the Motorola X Phone exists - Kevin Purdy writes for sister publication ITWorld that speculation about the device has dried up since Google publicly described Motorola's in-the-pipeline projects as being kind of "blah." (N.B. that I'm paraphrasing here.)


Digitimes, citing the usual anonymous supply chain sources, says that Google I/O might see an updated version of the Nexus 7 released, featuring a Qualcomm chipset rather than the Nvidia Tegra line that had been used. It's certainly possible, but I hope for Google's sake that that's not their big device news for the show.


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