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Taiwan's PC makers focus on low-end tablets in search of growth

Michael Kan | March 20, 2013
As PC sales remain sluggish, analysts expect Taiwanese vendors Acer and Asustek Computer to try to seize today's changing tech market with low-end Android tablets, for which consumer demand is high.

Analysts expect budget 7-inch Android tablets will become increasingly common in the market, given the declining manufacturing costs to build the devices. Low costs means revenue can be generated from the tablets. But also important is keeping the company brand's relevant among consumers by launching new attractive products, said Gartner's Tracy Tsai.

"Vendors have to adapt to the trend and expand their profile, otherwise they will lose out on the opportunity of where the market is moving," she said.

 

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