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Panasonic says sayonara to plasma HDTVs

Lucas Mearian | Nov. 4, 2013
The market for plasma TVs has slipped dramatically in recent years

"The biggest problem plasma had is the industry simply decided to go with LCD," Gray said. "In the end, more people decided to support LCD, and as a result, the pace of innovation in LCD ended up being faster. One of the conclusions I draw out of this whole thing is that the best technology doesn't always win. In fact, the best technology usually doesn't win."

Even in the face of shuttering its once market-leading technology, Panasonic touted the superiority of the picture in its statement. "Panasonic's PDPs have received high appraisal and there has been firm demand from customers worldwide," it said. "However, due to rapid, drastic changes in the business environment and a declining demand for PDP in the flat0panel display market, it was judged that continuing the business would be difficult and a decision was made to stop production."

Along with LCD, newer flat-screen screen technologies such as organic light emitting diode (OLED) and ultra-high-definition 4K screens, are challenging plasma display sales.


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