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News Corp.'s tablet publication The Daily closes December 15

Ian Paul | Dec. 4, 2012
News Corp.'s experiment in tablet-only publishing, The Daily, will cease publication December 15 after failing to find a large enough audience to support it.

But even being on three popular tablets and the iPhone, The Daily was unable to gain a mass following that satisfied News Corp.'s expectations. The digital publication currently claims about 100,000 subscribers, according to a purported internal note to The Daily staff obtained by Talking Points Memo.

As The Daily recedes into history's digital trash bin, other digital-only publications are trying to succeed on the iPad and other platforms. The high-profile magazine Project from Virgin Interactive Publishing is still publishing, and smaller publications are trying to make a go of it such as the recently launched The Magazine from Instapaper creator Marco Arment.

Even though The Daily is going away as a publication, the company says the digital brand may live on as a part of other News Corp. properties such as The New York Post.

 

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