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More than half of Americans own a smartphone. Now what?

Matt Hamblen | June 6, 2013
Boosting smartphone ownership for low income earners and the elderly could be tough, analyst says

Carriers do work to offer service plans that are more affordable and can attract more smartphone users, he said. In a recent example, AT&T launched a subsidiary, Aio Wireless, in mid-May to provide monthly plans from $35 to $70 a month for unlimited talk, text and data. Phones range from $50 to $650, the latter for a iPhone 5.

Even so, smartphone adoption beyond existing demographic groups in the U.S. will come at a slower pace than in recent boom years, Llamas said.

 

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