PHOTO - (From left) Phyllis Lin - area sales director, Radio Channel, South & East Asia, Motorola Solutions; and Daren Ng, business development director, APAC, Motorola Solutions.
To help Malaysian businesses migrate from analog to digital two-radio solutions, communication solutions provider Motorola Solutions has extended its MOTOTRBO digital portfolio of devices that offer more features.
Motorola Solutions area sales director, radio channel, South & East Asia, Phyllis Lin said the range of radios, accessories, applications and systems from Motorola Solutions Malaysia now includes the new portable XiR P8600 and mobile radios XiR M8600 series that give customers a choice of different form factors and feature sets.
"In Malaysia, Motorola Solutions is also introducing its MOTOTRBO Mobile Experience Centre with the objective to share and further educate customers about digital solutions and applications that are possible for businesses to enhance productivity," Lin said.
She said that analog two-way radios have reached a high innovation point. "Today's market requires a new platform to break through to new levels of performance and productivity. With this, digital technology is the platform that serves the future needs of the industry."
Some of the key industry trends include the move to digital equipment, added Lin. "According to the Digital Mobile Radio Association, by 2018, all radios shipped will comply with digital standards. The Federal Communications Commission (FCC) narrowbanding mandate goes into effect 1 Jan 2013 while the local regulator Malaysian Communications and Multimedia Commission (MCMC) strongly encourages the migration to digital for better spectrum utilisation."
"We expect the demand for digital two-way radios to increase exponentially as market adoption for digital radios, applications and solutions grow," she said. "Today, applications are also key in helping to drive the growth and usage of digital two-way radios in the market. Digital technology applications open up a whole new world of possibilities that were unthinkable in the analog radio era. "
"There are many applications and solutions that can cater to the needs of different users from different industries and markets," Lin said. "Professional radios today are designed to be a comprehensive solution for enterprise use, with applications tailored to meet customer needs. They are productivity and efficiency enablers that go well beyond secure voice communication to data-based solutions."
"MOTOTRBO digital radios are especially designed to meet the communication needs of customers in the field of transportation and logistics, manufacturing, oil, gas & utilities, hospitality and services and public services industries," she said.
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