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Microsoft, Google swap April Fools' jabs

Gregg Keizer | April 2, 2013
Microsoft today took another shot at rival Google with an April Fools' Day prank that turned its Bing search engine into a Google look-alike. Google had its own counter-spoof.

"I think the first thought that's going to come to the end-user's mind is, 'I can't believe I waited this long for this,'" concluded "Carl Branch," labeled as lead engineer.

Not coincidentally, today was Gmail's ninth anniversary. Google launched its invitation-only beta of the service on April 1, 2004.


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