In typical McAfee style, OEM partners such as Dell will ship the software on new PCs from 9 June, but the model of giving people free or low-cost products on new computers won't help its image; to many people that sort of sales tactic could leave the product suffering from the 'crapware' moniker.
It would be sad fate for such an interesting security bundle to end up as something consumers experience through nagging adverts asking them to 'buy a license' for software whose value they don't understand. McAfee could have its work cut out trying to head off this fate.
McAfee would not doubt point out that the fee also includes customer service and technical support, an inherently expensive and very occasionally extremely useful service some users might prefer to pay for as and when they need it.
LiveSafe will be available for general download and retail from 1 July.
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