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LinkedIn now has over 50 million members in Asia Pacific

Nurdianah Md Nur | Feb. 12, 2014
Besides connecting professionals with each other, LinkedIn has also helped enterprises in the region to engage with their target audience.

LinkedIn has tripled its member base in the Asia Pacific region since it opened its regional centre in Singapore in May 2011.

Today, the online professional social network has over 50 million members in the region. India contributed to the largest proportion of the member base by having more than 24 million members. Other countries in the region with over 1 million members include Australia, China, Indonesia, Philippines, Japan, Singapore, Malaysia and New Zealand.

LinkedIn has grown its offerings since 2011. To offer a more localised experience for its members, it has added six Asian languages to its offerings.  LinkedIn has also introduced several Asia-based influencers to enrich the professional knowledge on its platform.  These influencers include Group CEO of Air Asia Tony Fernandes; David Thodey , CEO and executive director of Telstra; and Nobuyuki Idei, the founder and CEO of Quantum Leaps and former chairman and CEO of Sony. 

LinkedIn has also helped enterprises across the region to reach out and engage with a broader audience. In Singapore, the three companies with the most number of followers include Google, Standard Chartered Bank and Hewlett-Packard.

Spurred by the growth of member base, LinkedIn plans to "introduce more features to deliver more value" to professionals and businesses in Asia Pacific region, said Hari Krishnan, MD of LinkedIn Asia Pacific and Japan. "Whether it's expanding professional connections, tapping critical talent or marketing and selling to this influential audience, we're excited to be able to help connect the dots and create economic opportunities for everyone."

Top 5 companies followed on LinkedIn in Asia Pacific region
Click on image to enlarge. Photo credit to LinkedIn 

 

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