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Kickstarter loosens the rules for green-lighting crowdfunding projects

James Careless | June 4, 2014
In a bid to stay competitive with Indiegogo and other less-restrictive crowdfunding sites, Kickstarter is loosening the rules for getting projects on its website.

Lawsuit and doubts notwithstanding, Kickstarter apparently believes that its relaxed rules will still be enough to protect project backers. "Our Moderation and Trust & Safety teams are working every day to make sure everyone on Kickstarter is following the rules," Kickstarter's Strickler wrote. "And these streamlined rules still expect the same things from projects that we did on day one: make something to share with others, and be honest with the people around you."

After all, the Launch Now algorithm is standing on guard. What could go wrong?


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