"Samsung tries to satisfy the entire marketplace," Parsons said. "But you will find some models that are competitive [with the iPhone] on an individual basis."
The latest poll was conducted between July and December 2012, a stretch during which Apple sold 2011's iPhone 4S and launched the newest model, the iPhone 5.
Other satisfaction surveys during that period also put Apple at the top of the list. ChangeWave Research's latest numbers, from polls conducted in November 2012, had iPhone satisfaction at 71% -- a combined percentage of those who said they were very or somewhat satisfied -- while those powered by Microsoft's Windows Phone OS came in second with 53%. Smartphones running Google's Android was third with 48%.
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