Using the pace of pre-sales in 2012, which were 40% of the opening weekend, Computerworld last week pegged a three-day total this year of 10 million.
Cook gave no hint of when supply and demand would be in balance, but by past years it could be months. In 2012, for example, it took Apple two months to move the shipping delay for the iPhone 5 from "three to four weeks" to "two to three weeks," then another week to lower the lag to "two weeks."
Even with the shortages, Apple will stick to its plan to roll out the iPhone 6 and 6 Plus in another 22 markets on Sept. 26, including Italy, the Netherlands, Russia, Spain and Taiwan. The company promised that the new iPhones would be available in 115 countries by year's end.
CAPTION: Opening weekend sales of Apple's newest iPhones were 11% greater than in 2013. (Data: Apple.)
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