Subscribe / Unsubscribe Enewsletters | Login | Register

Pencil Banner

IDA to launch first art-and-tech festival in Singapore on October 10

Zafirah Salim | Oct. 2, 2015
Using art as a medium, the Festival of Tech aims to get the public to start conversations about the impact of technology in our daily lives and what Smart Nation can mean to Singaporeans.

The Infocomm Development Authority of Singapore (IDA) recently announced that it will be organising the first art-meets-technology festival to celebrate Singapore's Smart Nation journey.

Called the Festival of Tech, it will see artists, designers and tech communities coming together to present and discuss ideas of the future through interactive artworks. Headlining the festival is "FutureEverything Singapore", a collaboration between IDA and FutureEverything, an innovation lab for art, music and digital culture based in the UK.

Running from October 10 to 18, the festival allows the public to strike up conversations with street furniture such as lamp posts and even the Merlion - an interactive public activity designed by the artists to allude to how technologies such as the Internet of Things are making random objects part of our everyday interactions. They can also experience sleeping in an installation, providing shoppers an immersive audio-visual environment of pink noise and coloured light to rest and relax for over 15 minutes.

Using art as a medium, the Festival of Tech aims to get the public to start conversations about the impact of technology in our daily lives and what Smart Nation can mean to us. Besides opportunities for reflection, the festival has a fun element, too, where the public can exercise their artistic talents by taking part in online contests to showcase their creative interpretations of technology and Smart Nation.

Participants will showcase their prototyped participatory art and design projects at the ArtScience Museum from October 17 to 18. The team behind the winning prototype will receive a S$40,000 development fund to refine its prototype and showcase it internationally at FutureEverything Manchester in March 2016. 

IDA will also be running two crowd-sourced tech art contests - the #TechFlatLay and #MySmartNation micro video contests - which offer an outlet for the public to unleash their creativity in interpreting tech and what Smart Nation means to them via various artistic forms, such as photos and videos respectively.

"The next chapter of the Singapore Story is the journey to become a Smart Nation. Creativity is vital in this journey, and there is a role for everyone. We want to encourage not just the tech professionals, but artists, designers, students, basically everyone, to experiment and prototype. This is why we are excited to be working with FutureEverything in bringing its art and digital innovation spectacle here as part of the Festival of Tech," said Steve Leonard, Executive Deputy Chairman, IDA.

"It's great that everyone - of any age or background - will get the chance to experience tech through interactive art. We also hope the events around the island will help people enjoy the positive role of technology in their lives," he added.

 

Sign up for CIO Asia eNewsletters.