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HP Live Photo app turns photo prints into augmented reality videos

Kevin Lee | March 5, 2013
HP embeds augmented reality videos inside physical photographs.

Thanks to the digital age, the printed photograph has been replaced with an electronic photo frame or an iPad you pass around. HP wants to change all that by embedding hidden augmented reality videos inside your physical photos.

Basically, you can point your iPhone camera at a " Live Photo " created with HP's system and watch it automagically turn into a video on your smartphone screen. It's seems both incredibly backwards and awesome at the same time.

To create you own Live Photos, you first need to download the HP Live Photo app onto your camera-equipped iOS device. You can use the app to convert any 45 seconds of video into a single frame that comes encoded with the video similar to the way you can store information in a QR code. All that's left to do is print the image from the iPhone app to an AirPrint-enabled printer, which includes many Wi-Fi-equipped printers.

While it might seem backwards to look at a photo through your iPhone just to see a video, it definitely seems to present a more personal way to share videos than just to send your friend a YouTube link.


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