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How Malaysia's Freight Mark mapped a future-proof storage strategy: interview

AvantiKumar | June 10, 2015
In this case study interview, Computerworld talks with the Malaysian integrated logistics firm's IT director Yau Kah Keng and Nimble Storage's Asean Regional Director Rachel Ler.

During 2013, Malaysian-based integrated logistics firm Freight Mark, was enjoying strong growth with both customer numbers and freight volumes rising rapidly. As a result, pressure was increasing on the company's core IT infrastructure, which supported all day-to-day business activity.

"It got to the stage where we were maxing out the 4.8 terabytes of data storage capacity in our existing HP storage area network," said Yau Kah Keng, IT Director of Freight Mark Malaysia.. "This in turn was having an impact on application performance and the productivity of staff so we knew we had to make some changes."

After a comprehensive review, the decision was made to implement a Nimble Storage solutions to help solve the acute data storage as well as realise additional business benefits.

In this case study interview, Computerworld asked Freight Mark's Mr Yau and Nimble Storage's Regional Director for Asean, Rachel Ler, to talk through some of the strategic and implementation milestones.

Established 1987, Freight Mark Malaysia is an integrated logistics provider operating with a staff of 1,300 from its Shah Alam distribution centre across 30 strategic hubs across Malaysia.

U.S. public listed flash storage solutions company Nimble Storage, which was founded in January 2008, announced it has surpassed the 5,000 customer mark in February of 2015.

 

Yau Kah Keng, IT Director at Freight Mark (Linked In file) 

Photo - Yau Kah Keng, IT Director at Freight Mark

Could you take us through some of the business strategies and objectives behind your project?

Our business is growing significantly and we realized that our storage infrastructure was not coping with increasing volume of data. As we were expanding into new markets, we recognized we had to upgrade our storage infrastructure.

In looking for solutions and not just products, we were impressed with Nimble Storage's strategic approach to storage. In the evaluation process, Nimble Storage performed very well in comparison to other vendors offering the best solutions fit for our business needs.

Fundamentally, Nimble Storage solved our acute data storage problem. Their solution based approach managed a critical short term storage problem and provided us with the flexibility to scale as we grew in size, capacity and needs.

Nimble Storage's value proposition for a scalable, flash based disk storage technology to cope with our burgeoning data storage and archiving needs was very attractive and provided a strong case for returns on investment and the total cost of ownership.

Ultimately, the productivity gains and cost savings were a compelling business metric that I could confidently present to my management team.

 

What was the immediate business return you noticed after implementing the Nimble infrastructure?

 

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