Lower volume but higher price is OK with some PC makers, King said.
"Intel has been working both internally and with other component makers to bring unit price — touchscreens and other — to the point where OEMs can build and make a profit on PCs," King said.
Intel has just started shipping its latest fourth-generation Core processors code-named Haswell. Until the chips start shipping in volume, there may not be a break in laptop pricing, King said.
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