PHOTO - Screen capture of Groupon Malaysia and United Nations World Food Programme for mothers and children in Asia.
To mark International Women's Day, the social group buying firm Groupon Malaysia joined ranks from 8 to 12 March with the United Nations World Food Programme to raise funds for mothers and children in Asia.
The 'Groupon for Women' deal allowed Malaysians to contribute to the nutritional needs of mothers and children in 14 countries across Asia, said Groupon Malaysia chief executive officer, Joel Neoh, adding that each RM10 (US$3.27) 'Groupon for Women' deal helped provide nutritious meals for a new mother and her child.
"We are proud to be part of this worthy cause which supports the nutritional needs for mothers and children in Asia," said Neoh. "Our commitment in providing our subscribers with the best life experiences goes beyond simply providing outstanding deals daily, but also allowing them to make a difference in the lives of others. With the 'Groupon for Women' deal, we certainly hope to empower the community here in Malaysia to support women and invest in Asia's future."
"By empowering women with food and nutrition, we can fight hunger in the first 1,000 days of an infant's life," said UN World Food Programme (WFP) deputy director of private partnerships, Monica Marshall. "For many mothers and their children across Asia, the nutritious food that they receive from WFP could be the only proper meal they will eat all day. For 50 years, WFP programmes have helped women break the cycle of hunger and poverty and fulfill their children's future potential."
Present in more than 70 countries worldwide and 14 countries in Asia, WFP is committed to building the brains and bodies of the next generation by nourishing children and mothers with nutritious meals.
Sign up for CIO Asia eNewsletters.