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Google's Hummingbird algorithm continues poaching pageviews

Mark Hachman | Sept. 27, 2013
Google celebrates its 15th anniversary of search with the rollout of its.

According to Singhal, with more complex queries, the Hummingbird algorithm can better understand concepts, rather than words, as well as relationships between concepts.

If we draw a line between Google Now, Hummingbird, and beyond, it appears that Google sees itself more and more as the agent with whom you will interact, rather than as a gateway to other pages hosted elsewhere on the Web. What's next for Google's R&D department? Medical diagnoses? A customized voting guide? Or an existential search engine that can provide suggested answers to the question, "Why are we here?"

 

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