"NFC is a pretty big question mark at this point, as there are no universal standards in place to work across all vendors and point-of-sale products," said Jack Gold, an analyst at J. Gold Associates. "Will Apple try to impose something similar to Google Wallet to try to garner a cut of transactions? In my opinion, yes."
Gold said the market players are far from working together to help mobile payments grow. "The real question around NFC in general and mobile payments is how does the overall market come together to implement it and not have anarchy?" he said. "It's going to take some time before all this gets sorted out and the consumer feels comfortable."
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