The ascension of CES as a major event for automakers comes at the cost of the Detroit Auto Show, which takes place one week later. As technology has gotten more important, car makers are choosing CES for their technology announcements and Detroit for the unveiling of most production cars and design prototypes.
At CES 2015, Audi drove an A7 autonomously from the San Francisco Bay Area to Las Vegas, BMW showed an i3 that could find a parking space by itself, and Mercedes unveiled its futuristic F015 luxury car.
Toyota's Mirai hydrogen fuel cell vehicle on show at CES 2015 in Las Vegas on January 5, 2015.
Toyota also used the show to announce its Mirai hydrogen-powered car would be on sale by the end of 2015 — something it succeeded in doing in November when the first Mirai was delivered to a customer in California.
Sign up for CIO Asia eNewsletters.