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Does Facebook now embody maturity?

Matt Kapko | May 6, 2014
An estimated 1,500 developers gathered last week at F8, Facebook's first conference in almost three years, to learn about the latest updates to social network's platform. The atmosphere throughout the event was that of a very grown-up and increasingly serious business.

"Our goal with Facebook is to build the cross-platform platform and provide all the tools that you need to bridge these different worlds," Zuckerberg says.

By the time he finished his keynote before an estimated 1,500 developers gathered here for F8, you couldn't shake the feeling that Facebook had turned a new chapter as a company now valued at more than $155 billion.

Developers, analysts and other attendees mentioned how much the entirely rehearsed, but well polished event reminded them of similar grandstanding performances by Apple and Google. Those comparisons will only get stronger now that Facebook, just like its counterparts in Cupertino and Mountain View, plans to organize the F8 conference every year.

By all accounts, Facebook is embracing those comparisons and basking in its role as the gatekeeper of a growing and increasingly unbundled platform. While last week's F8 felt relatively low-key at times, many expect Facebook to put on a much splashier show with more significant updates when the company's legion of developers ascend on Fort Mason for the next F8 on March 25, 2015.


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