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'Do not walk into the future facing backwards'

Divina Paredes | April 29, 2015
Wayne Norrie outlines ways New Zealand Enterprises can ensure they are the disruptors – and not the disrupted - in the fast-paced digital environment.

Personal network: These are companies that rely on a person to introduce new products. He points out how Stock X sells cattle without using cattle agents. It allows buyers to see online the cattle, history of the cattle, weight, how they look like. He says some companies are also recruiting staff through Seek and TradeMe, and not using recruitment agents.

Industries with long supply chains These include industries like meat and wool, where "everyone has to have their slice of the pie" in each step of the process.

These disruptive innovations show that "technology is something we should embrace and leverage," he advises. If not, it is like "walking into the future facing backwards."


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