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Deep-dive Q&A: How Atari's new bosses plan to bring the company back from the brink

Hayden Dingman | Sept. 12, 2014
Atari is still a name that everyone--even those outside of the games industry--seems to know.

FC: Look at me: I was there ten years ago when we launched Rollercoaster Tycoon 3. So it's really the experience of a lifetime to be able, ten years later, not to program the game — don't get me wrong — but to be able to put the resources so we launch a new one. People stayed because we loved the brand, and as time goes by we have more and more opportunities with the brand because more and more people know about the brand. If we wait another day, we have more opportunities.

 

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