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China's unique PC buying trends revealed in survey

Agam Shah | April 30, 2013
China took the title of world's largest market for PCs in 2012, and a survey by IHS iSuppli revealed that computer buyers in the country had unique preferences compared to counterparts worldwide.

There is PC shipment growth potential in China as there is an untapped market of rural and first-time computer buyers, iSuppli said. The top PC vendor in China is Lenovo, but other companies like Hewlett-Packard, Dell, Acer and Asustek are investing more in the country and expanding the supply chain in an effort to gain market share.

 

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