Subscribe / Unsubscribe Enewsletters | Login | Register

Pencil Banner

Can gamification solve enterprises' engagement problem?

Katherine Noyes | April 28, 2015
Big data and other new technologies are fueling the use of gaming principles in the workplace.

Nevertheless, SAP's Kumar believes gamification is becoming so central to the design of software that the term will actually fade away over the next few years.

"Today we measure a design by how effectively and efficiently it allows a user to do a task, and how satisfied they are when they complete it," she said. "In the future, we will consider if the user is motivated to do the task in the first place, and how we can encourage and incentivize this motivation. This is the essence of gamification."

 

Previous Page  1  2  3 

Sign up for CIO Asia eNewsletters.