Chinese-language Internet search provider Baidu is setting its foot in Singapore.
The IT company is jointly setting up a lab with the Institute for Infocomm Research (I2R), a research institute of the Agency for Science and Technology Research (A*STAR).
A*STAR said today that the two originations have signed an agreement in Beijing to establish the lab.
The joint laboratory, which will be named Baidu-I2R Research Centre (BIRC), will operate as an R&D unit in I2R at Fusionopolis in Singapore.
BIRC will concentrate on areas such as Southeast Asian Language Resources, Natural Language Processing, Information Retrieval and Information Extraction, Speech Information Processing and Multimedia Processing. BIRC will focus on the Vietnamese and Thai languages in the initial phase.
The launch of BIRC marks an important step in Baidu's commitment to enhance its products in Southeast Asia, A*STAR said in a statement.
"Our knowledge of Chinese allows us to deliver the best possible user experience to our Chinese users and was fundamental to winning the market," said Wang Mengqiu, vice president, Baidu. "Now, together with I²R we are laying the foundations to deliver an equally good user experience to users in other markets," she said.
"We hope that the innovative achievements this partnership yields will enable us to fulfill the constantly evolving needs of netizens from different regions," said Dr. Tan Geok Leng, acting executive director of I²R.
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