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Analyst predicts cheaper 'iPhone for the masses' will launch, despite rise in premium iPhone share

Ashleigh Allsopp | Dec. 19, 2012
Apple is expected to launch a lower-priced 'iPhone for the masses,' an analyst has said, despite new reports that suggest consumers are opting for Apple's iPhone 5 instead of choosing the cheaper, older generations of the device.

The AlphaWise and Morgan Stanley survey also found that iPhone owners are most likely to buy another Apple smartphone, with the higher retention rate from its competitors.

Rumours of an iPhone mini have been circulating for quite some time. It does seem likely that Apple could one day make a cheaper, smaller, lighter and more accessible iPhone; after all it made the iPod mini, iPad mini, and the Mac mini too. Check out our iPhone mini rumour round-up for more information.

 

 

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