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Ads for coming Moto X focus on user 'freedom to design' own unique smartphone

Matt Hamblen | July 4, 2013
No official photos have surfaced for first Motorola phone to come since Google acquired the company.

Anticipation for the Moto X is as high as for any recent Android phone, if only because Google had a hand in designing it, analysts said.

Some pundits have said Google bought Motorola to more tightly control device design and manufacturing, similar to the Apple's processes. At the same time, analysts have noted that several other Android manufacturers have objected to Google for taking such control in what was intended to an open source approach.

Motorola ad
The Moto X web ad

 

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