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7 Hot Mobile Startups to Watch in 2013

Jeff Vance | Jan. 4, 2013
Mobile startups are all the rage right now, and many venture capitalists are placing their bets and hoping to cash in. Here are seven new mobile ventures to keep an eye on, some of which may change how we think about mobile.

7. Payvia

Disruption: Pioneering m-payments, which could radically challenge the credit card industry. Headquarters: Los Angeles Founded: June 2012 President: Darcy Wedd, who previously served as COO of Mobile Messenger.

Why they're on this list: m-commerce is a promising, but (at least in this country) underperforming space. Despite the negative perceptions that dog m-commerce, payvia has already processed more than $2 billion in m-payments since it launched this past June.

Payvia also played a big role in campaign fundraising in the 2012 Presidential election, serving as the engine that powered mobile fundraising for both the Obama and Romney campaigns. They were the only company in 2012 approved by the FEC to handle SMS-based contributions.

Payvia offers a number of payment options, linking to credit cards, PayPal or simply tacking a purchase or donation onto your mobile phone bill. Payvia is designed to work both on the Web and, more importantly, on smartphones. When paying via smartphone, Payvia detects your device and its phone number so you don't have to enter credit card information, you simply enter a PIN. For desktop-based Web payments, you enter your phone number instead of credit card info, and you are texted a one-time PIN for security purposes.

Funding: Payvia is backed by an undisclosed amount of early funding from Silverlake Sumero, Montgomery & Co. and Trinity Ventures.

 

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