The sales prospect of desktop laser printers remains rosy as the business sector's document printing requirement continues to rise.
Anchoring on the upward trend, executives of Fuji Xerox Printer, MSI-ECS Philippines and their channel partners, express optimism to better their 2012 47% growth performance .
Represented in the country by Fuji Xerox Printers Channel Philippines and its distributor MSI-ECS Philippines, the printer maker is aiming at "widening the local market reach of its trusted brand with efficient strategies and programs to maximize the product awareness of its clients."
Fuji Xerox Printers country manager Candice Gino-gino underscores that theirs is "the only laser printer brand in the market today that offers three different technologies. Namely: Laser, Solid Ink, and SLED (Self-scanning Light Emitting Diode)."
At a product launch for local media, Lee Cheung, Fuji Xerox Printer Channel general manager, introduced its newly released model ideal for small-to-medium businesses and networked small groups "who require superior print quality while saving money, energy and the environment."
In line with this, the company spearheaded an End User Campaign, "Passport 2 Prizes" where every purchase of any of the Fuji Xerox Printers from January 25 to April 26, 2013, entitles a participant to win prizes ranging from premium items, travel and lifestyle perks such as hotel accommodation and trip to any Asian destination.
NEWLY LAUNCHED PRINTERS
Heading the list of models rolled out this first quarter of 2013 is the Fuji Xerox DocuPrint M255 z S-LED, a compact desktop multifunction printer that boasts of a 1200 x 1200 dpi resolution that combines high performance and efficiency, with wireless networking and automatic duplex as standard.
The other new models are monochrome printers, the DocuPrint P355 d and DocuPrint P355db for small and medium businesses, and the Fuji Xerox DocuPrint P255 dw Monochrome S-LED compact desktop printer for small work groups.
Introduced also is the DocuPrint C5005 d, an advanced A3 Colour S-LED printer.
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