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Brother's new laser printers built for Malaysian SoHos and SMEs

AvantiKumar | July 15, 2013
New monochrome laser series of printers deliver reliability and high quality printing at low cost, says Brother International Malaysia.

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Photo - (From left) Tim Fujimoto, Marketing Director, Brother International Singapore; Takeo Shimazu, Regional Managing Director, Brother International Singapore; Takafumi Kamenouchi, Managing Executive Officer, Brother Industries, Ltd; Isao Noji, General Manager, Sales & Marketing Department, Brother Industries, Ltd; and Itsuo Segawa, Country Head of International, Brother International Malaysia launch new Monochrome Laser Series with the help of two Malaysian models.


Digital imaging and printing solutions firm Brother International has launched a new range of monochrome-laser printers and multi-function centres offering small and medium businesses and home offices with high quality printing and reliability, it said.

"Based on market feedback, the new range has been developed with something for everyone - from compact versions for the home office to multi-function centres for small business needs," said Brother International Malaysia country head international,  Itsuo Segawa.

The four new models, HL-1110, DCP-1510, MFC-1810, and MFC-1815, are ideal for Small Office Home Office (SoHo) and Small-Medium businesses that need quality, hassle-free print-outs even for lower print volumes, said Segawa.

"With Brother's expertise and experience in this area, our monochrome-laser printers and Multi-Function Centres give unparalleled performance and peace of mind to our users, at a price that will not break the bank," he said.

Segawa added that most SoHo and SME business owners have to carry out a budget-conscious IT purchase decision balancing performance, quality, design and affordability to meet their total cost of ownership (TCO) needs. "The compact HL-1110 monochrome laser printer is a dream come true for users who want it all - reliability, affordability and design. Built for durability and robustness, this series is designed with enhanced features to keep on performing, allowing consumers and small businesses to indulge in a smooth printing experience every time."

As the models are designed with separate toners and drums, consumers can save cost and reduce wastage by only replacing the toner while continuing to use the drum, he said. "Consumers can be assured of high quality printouts and peace of mind every time with affordably-priced genuine consumables designed in Japan."

For more information about the new range visit Brother International Malaysia's website; the new range is available through the company's authorised resellers.


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