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The weakness and the future of cloud computing in Asia Pacific

Madura McCormack | Nov. 7, 2012
An interview with Citrix reveals some thoughts and projections for the future of the cloud

Asia Pacific is poised for cloud growth in 2013 and the strengths of cloud computing have been reiterated enough, but what are the weaknesses of this technology and where is Asia Pacific heading in the eyes of the vendors? An interview with Peder Ulander, vice president for product marketing cloud platforms groups at Citrix sheds some light on the issues.

Where do you see cloud computing in Asia Pacific?

Asia has been my number one region for the last three years straight. When I look at my business, Asia represents easily more than a third of my total opportunity on a global scale.

A lot of that comes from the fact that Asia is already very well situated with government regulation and policy around outsourcing and services. A lot of the hard problems around connectivity, cross border legislation and how companies are inter operating within the region have already been set up. Rules are clear around data sovereignty, components around the ability to connect into services securely, use of resources all exists here; there just weren't platforms to go do that in a broad sense.

Why I think Singapore is a core spot is because it is the same to cloud computing as it is to the banking industry. Singapore is the major hub that enables the rest of the region to tie communications and engage together in this new online global commerce system.

What do you think is a weakness of cloud computing that the industry has to address?

The biggest weakness that I see in the cloud is the understanding of it, in terms of vendors that are selling technology as 'cloud'. I think there are a lot of people guilty of this.

In terms of security, performance, scale and all those things that can be the reason behind why you don't adopt, they will be there no matter how good or bad the technology is. I can argue that there are mainframes that are still bad and insecure and inflexible, that's just the nature of technology, and that will always be there, and we will always find new ways of solving it.

At this point, it comes back to the fact that we are so early in the cycle that it's hard to see where this fits and at the same time the hype. For example, Oracle has the new "Exascale cloud super 5500" and what have they done? They've taken a box and slapped cloud on it and tried to articulate that this is something for customers to buy, and customers don't necessarily know any better. That's going to be a fault of theirs [customers] and also a fault of ours [as vendors].

 

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