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Q&A - Splunk's Marc Olesen: 'Splunking Splunk'

Allan Swann | June 30, 2015
Mark Olesen, Splunk's SVP and GM of its newly launched Cloud service, stopped to chat with ARN about how the Big Data and business analytics company has made the transition. Although Splunk Cloud launched in the US/Canada October 2013, it only recently launched in Australia in April.

AS: You mentioned that you consider Splunk Cloud to be the first true hybrid solution -- please explain that further... Plenty of other vendors claim the same.

MO: It's important to remember that Splunk Cloud is Splunk Enterprise, so what customers are running on premises is the same as in the Cloud. So we can deliver a true hybrid solution - the only one in the marketplace.

The user doesn't need to know where the data is being stored or indexed. It creates that seamless experience. You just get that additional capacity if you need it, no new hardware needed. For some customers, they just can't get any scale out of their own datacentre, or their internal infrastructure is too slow.

AS: Once customers have moved their data to your Cloud, what are the advantages in your traditional lines of business -- Big Data analytics?

MO: Look at log data in the Cloud, say with Salesforce.com. They are now making it available to their customers - but customers have no way to utilise that data. We now have Cloud-based apps that can do that. They automate the ingestion, and then automatically produce the auditing and reporting. Splunk now has over 600 apps in our ecosystem.

These produce real economic benefits -- we're already seeing a seminal shift around this. Customers want to analyse data, research data, visualise data, detect anomalies etc. The actual obtaining, running and maintaining of the software itself is less of a priority. It's a service.

AS: So you're targeting the smaller end of the market?

MO: Look, every single customer today has a Cloud strategy. You need to be able to prove to your customers that it will perform as well as it does on premise, and that it will be as secure as on premise. Splunk is the enabler and the confidence builder to do that -- it doesn't matter what size your business is.

 

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