EMC has launched new product lines across its Flash, enterprise storage and Scale-Out NAS portfolios that it says will collectively help IT organisations accelerate their move to the hybrid cloud.
"Organisations harnessing the four IT megatrends of social, cloud, mobile and big data to build new applications are redefining their industries. IT must drive cost efficiencies to fund the new applications businesses are asking for," says David Goulden, CEO of EMC Information Infrastructure, at the 'Redefine Possible' event in London.
"Although these new applications will be architected differently, they cannot become another IT silo," he says.
Goulden says the products will provide IT organisations with the ability to redefine what is possible, by dramatically reducing the total cost of ownership of existing application estates and accelerating new application delivery on their journey to the hybrid cloud.
Jeremy Burton, president, EMC products, marketing and solutions, says organisations today are managing a variety of workloads while supporting new demands to build new applications, both on-premise and in the public cloud.
"There is no one-size-fits-all solution," says Burton. EMC says the recipe for IT transformation is "conceptually simple" — invest in new applications by reducing investment in the existing application estate.
But organisations face a 29 per cent annual data growth in existing application workloads, a continued 58 per cent "drag" incurred by supporting infrastructure applications on business applications and the ever increasing need for faster performance for specific application workloads.
Customers are dealing with the reality and challenges of managing a variety of workloads — while supporting new demands to build new applications, both on-premise and in the public cloud.
Organisations that successfully reduce the cost of running their existing application estate can use these efficiencies to fund new application development, EMC says. These architected applications need a way to bridge the management of both new and existing application workloads without creating further infrastructure silos.
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