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How an innovative mobile app uses location to track events

Bernard Golden | Aug. 27, 2015
In Part 2 of his series on Innovation and the Cloud, writer Bernard Golden looks at how the ability to detect events by parsing information organized by location rather than individuals could be a game changer for any number of different industries.

What I found most interesting about Banjo is how it has assembled an innovative solution from existing resources – social media, cloud computing, mapping – and very clever algorithms that analyze the data feeds. This is a solution that literally couldn’t have existed five years ago but, by leveraging resources that have recently developed, Banjo has created an innovative solution that holds real potential to disrupt very large, long-established industries.

 

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